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July 29, 2024

Business Insider: 13 Sports Startups Poised To Shake Up The Industry

As featured on Business Insider during the 2024 Summer Olympics: "Here are 13 promising sports startups to watch in the year ahead, according to the investors who know the space best..."

Per the nominations of VCs and other top investors, the ARRIS team was excited to be named one of 13 sports startups poised to shake up the industry—the Business Insider article highlights total funding, what ARRIS does, and why it’s on the list.

“Insole innovation is long overdue,” said Michael Proman, partner of Scrum Ventures. “No disrespect to Dr. Scholl’s, but performance optimization requires a modern-day solution, and what Riley Reese and the team at ARRIS have pioneered is impressive. ARRIS produces smarter, lighter, stronger, and more sustainable products at scale.”

The mention features the ARRIS Technology used in Brooks Running’s Hyperion Elite 4 Super Shoes, including a nod to the several athletes who ran in the development version of that shoe during the US Olympic Marathon Trials in February.

The digital article posted on July 29th /// businessinsider.com/top-sports-startups-to-watch-according-to-vcs-investors-2024-7

“ARRIS is also promising because it transcends sports; its latest $34 million funding round is focused on expanding into the aerospace and consumer sectors.”

Proman’s nomination also highlighted how the team is gearing up to launch its first DTC footwear product, AURORRA By ARRIS, in addition to its continued work with major footwear brands.

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